An important change to Envato Market revenue share and exclusivity

A new amazing update from Envato, they are literally killing them self one decision after the other.

For me this will be a good oportunity to start selling on my website and also all all my plugins here WPbay…

How it’s possible to f*ck up something as good as Envato beats me. I know times are tough, but the Envato CEO - Hichame Assi - clearly has no idea what he’s doing. He’s treating it purely like a business, when Envato was never just a business at its core — it was 90% pure author passion. That’s exactly why it became so big. The money came later as a bonus, and it came in abundance.

I know this because I’ve been part of it since it was called FlashDen and we use to sale falshcomponents there so I know th is maketplace, I’ve been part of it since the begining!

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This is Envato Market’s closure, stage 2.
Stage 1 was when they did not allow any new author sign up.

If I was still earning my living from Envato, this change would have impacted me quite a lot… somehow I am happy I moved on from Envato, before this change happened…

I am still sorry for the top authors from here: 2026's Best Selling Plugins, Code & Scripts , who still earn their living from Envato… They are the most impacted from this change…

They also realize now that they need to move on…

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Well they will squize some money witht his change, either way Envato such a sad story because of on idiot!

I’m exclusive author to Envato but I thought about moving my themes to other place or to my website store. But now problem for me is license. If I want to have theme on wordpress org I need GPL license for all themes on my website. I already decided to have that license for one theme but not sure it is good idea for all.

If you can get your t emes on wordpress.org do it, you will get visiblity and that is important… also it take a lot of time to get a pugin approved in my case about 2-3 weeks to get it approved, I am not sure with themes…

Clients will still buy form you if they are serious about it.

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It takes a month and still my theme is in review for 7 days without answer. So it is time to see what to do now about licensing.

What kind of license is on Wpbay? I guess similar to Envato.

Yes, WPBay has a similar licensing like CodeCanyon, we use the split-license. PHP and JS is GPL, while the other parts of the plugin/theme, like CSS, images and other files are proprietary licensed for the author.

This is needed to keep compatibility with WordPress, which is 100% GPL.

Check details: WPBay Product Licensing Explained - WPBay

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Funny thing is that they will make less money with this change. This will be the de facto step for most authors to start selling on their own sites and other makertplace, (I expect a lot of new authors to joihn WPbay) — exclusivity was the only thing keeping them there.

For me, the decisions made by the CEO are haunting. It would be so simple, even now, to get things back on track for Envato — they already have everything they need. Instead, this guy seems committed to destroying everything!

I think that they are fully aware that this move will drive top authors away…

They don’t want to handle any more Envato’s Marketplace part and they want to weaken it, until shutting it down will come as a normal measure, with ā€˜minimal impact’, as authors already left it…

This is my humble opinion.

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Yeah at this point I’m basically waiting for the email saying:

"All Envato Market products will be added to Envato Elements,

Envato Market will be integrated into Elements and cease to be separate,

Vendors who disagree can end their participation by X date"

It seems quite clear from how the latest email is phrased. It’s an email for Envato Market authors, but it mentions Elements, not once but twice:

  • ā€œEnvato Market will move to more closely align its author revenue share and exclusivity model to that of Envato Elements.ā€
  • ā€œmore closely aligned with Envato Elements, which continues to be our core focus.ā€
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I don’t understand why wordpress org insists commercial themes should be 100% GPL. Split license is very reasonable in my opinion and it protects design while PHP is still GPL.

CodeRevolution, what would be if someone sells product on own site as GPL and here on WPbay with split-license? I guess that wouldn’t be possible?

Yes, sure, you are free to sell your own separate GPL version elsewhere if you wish and also keep the files sold on WPBay using the split-license.

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More payment methods could be added for WPbay if possible like Payoneer and Wire transfer.

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Because they are not a marketplace, everything is free there.

Nah I don’t think so they know the majority will leave and theer is also too much work to add everything to Elements, banners, text etc and they want to make money at this point no spend more… it dose not matter anyway… no author will be exclusive anymore so…

Yes but I talk about commercial themes and freemium models where lite version is on wordpress org and they want pro version to be GPL as well.

Oh.

This did not happened with any of my plugins, is this just a theme thing?

What you can try is to rename the theme that you add on wordpress nad have pointers to your commercial theme, I know is not good but we need to adapt.

Also why cant you make your commercial theme GPL ready as well? Do you ship minified files or what exactly is the issue I am a bit confused?

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Noted to add Payoneer and Wire, you can vote for new features and leave comments with new features, here also: Trello

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ā€œissueā€ is that split license is also gpl compatible, it is all just a personal decision in the end. :expressionless_face: